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EASTERN SHORE LITERACY COUNCIL
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Walmart Gives to Eastern Shore Literacy Council

12/15/2025

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Walmart Gives to Eastern Shore Literacy Council

The Eastern Shore Literacy Council announces the receipt of a $500 Spark Good Local Grant from our local Walmart Store #4378 in Onley, Virginia. The grant will be used to promote the local Dolly Parton’s Imagination Library program, benefitting 900 children each month with a book mailed directly to them at no cost to their families.

Spark Good Local Grants are available to support causes that are important to the local store’s community. Walmart and Sam’s Club are committed to helping organizations like the Eastern Shore Literacy Council make a difference. 

The Eastern Shore Literacy Council, a Dolly Parton’s Imagination Library local program partner, sponsors age-appropriate books and mailings each month to any registered age-eligible child residing on the Eastern Shore of Virginia. To register visit www.imaginationlibrary.com.
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Starfish "Putt A Round for Literacy” Miniature Golf Tournament Announced

10/13/2025

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FOR IMMEDIATE RELEASE
Melfa, VA – October 13, 2025
Contact: Rose Rulon
757-789=1761

Starfish "Putt A Round for Literacy” Miniature Golf Tournament Announced

The Eastern Shore Literacy Council is pleased to announce its upcoming "Putt A Round for Literacy" Miniature Golf Tournament, a fun-filled event designed to raise funds and awareness for the Literacy Council’s adult tutoring programs and Dolly Parton’s Imagination Library. The tournament will take place on Saturday October 25 at Surfside Golf on Chincoteague Island, offering friendly competition and community commitment for a great cause.

This exciting event will feature 18 teams, 18 holes of mini golf, course challenges, and prizes for winners. Participants of all ages and skill levels representing local business sponsors will be testing their putting skills while contributing to an Important cause. Prizes will be awarded to the top finishers in various categories.

"We are very excited to host the 'Putt A Round for Literacy' tournament to support the Eastern Shore Literacy Council," said Buddy Gorsuch, Surfside Golf owner. "Literacy makes a difference in our lives every day. Every dollar raised through this event will have an impact. “

The Eastern Shore Literacy Council has been providing free adult ABE and ESL tutoring since 1986 and became a Dolly Parton’s Imagination Library Local Program Partner in 2021.
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ESLC has received $2,000.00 from the United Way of Virginia’s Eastern Shore Community Impact Fund

7/17/2025

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July 17, 2025
FOR IMMEDIATE RELEASE
EASTERN SHORE LITERACY COUNCIL
P.O. Box 228, Melfa, VA 23410
CONTACT: Rose Rulon, Executive Director, 757-789-1761
[email protected]

The Eastern Shore Literacy Council announced it has received $2,000.00 from the United Way of
Virginia’s Eastern Shore Community Impact Fund to support marketing efforts in community outreach
and literacy awareness.

“We are very appreciative to the United Way for this generous support,” said Rose Rulon, Executive
Director of the Eastern Shore Literacy Council. “This funding will help us connect with more people in
the community and share the work we do. We plan to use the funds to develop promotional materials
to distribute at community events to increase our visibility in the community.”

The Eastern Shore Literacy Council is a 501(c)(3) non-profit organization. Since 1986, with volunteer
tutors the Literacy Council has provided adults with the very lowest literacy levels one-on-one reading
and writing assistance through Adult Basic Education (ABE) and English As a Second Language (ESL). All
instruction and learning resources are provided at no cost to the adult learner.

The Eastern Shore Literacy Council is located on the campus of Eastern Shore Community College. For
more information call 757-789-1761, email [email protected] or visit www.shoreliteracy.org.
​
The United Way of Virginia’s Eastern Shore has raised more than $8.6 million dollars since 1991 to
support local organizations, offering a variety of services, that help improve the lives of those who live
and work on Virginia’s Eastern Shore.
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LITERACY COUNCIL ACCEPTS NATIONAL HOME LIBRARY FOUNDATION GRANT

4/10/2025

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FOR IMMEDIATE RELEASE
EASTERN SHORE LITERACY COUNCIL
CONTACT: Rose Rulon, Executive Director, 757-789-1795 
[email protected]
April 10, 2025

LITERACY COUNCIL ACCEPTS NATIONAL HOME LIBRARY FOUNDATION GRANT

The Eastern Shore Literacy Council announces a $5,000 grant award from The National Home Library Foundation to support the local Dolly Parton’s Imagination Library book gifting initiative. This grant award will support the monthly distribution of books to registered age-eligible children. NHLF funding has supported the distribution of more than 9,800 books to local children.  More than 900 children receive a book monthly mailed directly to their home through the Imagination Library program with more than 29,000 books mailed since the Literacy Council became an Imagination Library local Program Partner. As a local Program Partner, the Eastern Shore Literacy Council promotes the program in the community, registers age-eligible children and seeks program funding support. 

The average retail cost of Imagination Library titles is about $14 per book. However, by purchasing in volume, the Imagination Library is able to acquire and mail customized books for about $2.60 per child per month.  Cost for local program partners is about $31.00 per child annually. 

The National Home Library Foundation, a small private foundation founded in 1932, supports initiatives that develop, sustain and encourage literacy programs serving children, teens or adults in need of reading and learning resources, with a goal of combating illiteracy and/or encouraging an interest in reading and the literary arts for all ages. 

Dolly Parton’s Imagination Library is the flagship program of The Dollywood Foundation, a 501(c)(3) nonprofit Tennessee organization. The Imagination Library is dedicated to inspiring a love of reading by gifting FREE books to children from birth to age five. The program is made possible through funding shared by Dolly Parton herself, and local Program Partners in the United States, Canada, United Kingdom, Australia, and the Republic of Ireland. Inspired by her father’s inability to read and write, Dolly started the Imagination Library in 1995 to serve the children of her hometown in Sevier County, Tennessee. Today, her program spans five countries and gifts over 3 million free, high-quality, age-appropriate books each month to children around the world. There is never a charge to families who participate in the program and it is open to all children under the age of five in geographic areas with operating programs.

Find out more about the Dolly Parton Imagination Library or register a child at www.imaginationlibrary.com, the Eastern Shore Literacy Council at www.shoreliteracy.org  or by calling 757-789-1761. 
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Literacy Council receives $1,100 from United Way

7/18/2024

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Literacy Council receives $1,100 from United Way

The Eastern Shore Literacy Council was recently awarded $1,100.00 from the United Way of Virginia’s Eastern Shore Community Impact Fund. The award will be used to support the Dolly Parton’s Imagination Library program to promote children’s literacy.  Graduates of Dolly Parton’s Imagination Library, registered children turning five years old in 2024, will be mailed a book and card congratulating them on graduating from the program.  This book will be mailed directly from the Eastern Shore Literacy Council and will add one additional free book to the child’s home library. The intended outcome is that children will continue reading and preparing for kindergarten. 430 local children have graduated from the Imagination Library in three years since the Literacy Council became an Imagination Library affiliate.

Studies indicate when a child enters kindergarten ready for school, there is an 82% chance that child will master basic skills by age 11, compared with 45% for children who are not school ready. Investment in high quality early childhood programs for children ages birth to 5 delivers a 7-10% annual return on investment through improved education, health, social and economic outcomes and reduced need for social spending.

Since its inception in 1991, the United Way of Virginia’s Eastern Shore has  raised more than $8.4 million to support local organizations and initiatives that help others improve the lives of those who live and work in our community.

Find out more about the Eastern Shore Literacy Council at www.shoreliteracy.org or by calling 757-789-1761.
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Walmart Gives to Eastern Shore Literacy Council

7/2/2024

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​Eastern Shore Literacy Council
29316 Lankford Hwy., P.O. Box 228
Melfa, VA  23410
Phone:  757-789-1761
Email:  [email protected]
Contact:  Rose Rulon

July 2, 2024

FOR IMMEDIATE RELEASE

Walmart Gives to Eastern Shore Literacy Council

The Eastern Shore Literacy Council announces the receipt of a $1,000 grant from Walmart’s Spark Good Local Grant through Walmart Store #4378 in Onley, Virginia.  

Spark Good Local Grants are available to support causes that are important to the local store’s  community. Walmart and Sam’s Club are committed to helping organizations like the Eastern Shore Literacy Council make a difference.

The Eastern Shore Literacy Council, a Dolly Parton Imagination Library sponsor, covers the cost of an age-appropriate book and mailing each month to any registered age-eligible child residing on the Eastern Shore of Virginia.  To register visit www.imaginationlibrary.com.
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ESCAPE TO A NEW SUMMER ADVENTURE

6/3/2024

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Eastern Shore Literacy Council
29316 Lankford Highway, P.O. Box 228
Melfa, VA 23410
(757) 789-1761
 
For: Immediate Release
Date:  May 20, 2024
Contact:  Executive Director
[email protected]
 
 
ESCAPE TO A NEW SUMMER ADVENTURE
 
The Eastern Shore Literacy Council, in collaboration with the Eastern Shore Public Library System and the Eastern Shore Community College Learning Resource Center, announces a summer mystery challenge at each of the five local public libraries throughout the month of June. Challenges can be completed at one library or all five during normal library hours of operation.  One player or multiple players solve clues leading them to four books at each library.  In each book, a particular word has to be found which will help Buzz Bee finish a quest before the summer heat arrives.
The escape challenges are designed to familiarize users with the libraries and some of its most helpful features, services, and policies
Participants successfully completing the word challenge at any of the five participating libraries will be entered into a drawing for a $10 gift certificate.  Complete all library challenges and be entered into a drawing for a $50 gift card.
No appointment is necessary to play. Library staff will be available to provide hints should a player get stumped.  For fun and a different summer adventure, visit one or all the local public libraries. The staff at the Learning Resource Center at Eastern Shore Community College, Melfa; the Eastern Shore Regional Library, Parksley; Northampton Public Library, Nassawadox; Chincoteague Library, Chincoteague Island and Cape Charles Memorial Library, Cape Charles are ready for the challenge. 
Links to the library escape challenge can be found at http://tinyurl.com/ESVAescape.


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CHANGE A LIFE WITH YOUR SPARE CHANGE

3/31/2024

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CLICK HERE TO SET UP YOUR ROUND-UP
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Dolly Parton Imagination Library 2024 Blue Ribbon Selections

2/22/2024

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Dolly Parton Imagination Library 2023 Annual Report

2/22/2024

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